Comparisons in life are inevitable, whether you’re assessing how well someone else wears the same top as you, or seeing your neighbour roll into their drive with the latest Mercedes G-class while your slightly battered SUV sits there looking sorry for itself.  We measure ourselves against others in order to make an assessment about status and where we sit in the pecking order.

This is also extremely prevalent in the world of business. There are competitors throughout every industry and this competition is healthy so as to not allow one company to monopolise the market.

In recruitment, we have numerous competitors who vary in their degree of quality.  We like to believe we are pushing the boundaries of the sector and slowly trying to help change perceptions of an industry that gets a bad rep from time to time.  This is no easy task but can be achieved through delivering a consistent quality service and through the daily conversations we have with clients and candidates.  We’re not immune to criticism and always accept feedback on how we can improve – our new website is a testament to that.

At the end of the day, it is a competitive world out there and you will ultimately be judged by the service you offer in comparison to other companies, so do your best to set yourself apart from the crowd.

Adam Williams

Technical & Engineering Consultant

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